Alinma Bank is currently participating in the fourth season of the reality television show, “Zed Raseedak,” on the Bedaya channel. The show is the largest reality TV competition of its kind and enjoys strong viewership in Saudi Arabia and throughout the GCC. The program presents teams of young contestants with challenges related to entrepreneurship, business management and finance. They compete over the course of the season, concluding with one winner being awarded a half million riyals in prize money.
The program features on its live set, a working Alinma Bank branch and ATM where bank staff address the financial needs of contestants and share information about bank products and services and about the responsible managing of one’s personal and business finances.
Speaking about Alinma’s involvement, the bank’s CEO, Mr. Abdulmohsen Al-Fares, said that Alinma was always looking for opportunities to engage in socially responsible activities and that Zed Raseedak provided a particularly relevant avenue for Alinma to make a positive contribution. He noted that, just as it is does on the program, Alinma was always available to its partners to answer their questions and to address their needs and aspirations.
Alinma Bank currently has 100 branches and over 1000 ATMs across the Kingdom through which bank partners (customers) have access to the full range of Alinma’s products and services. Partners are also given a complete array of 24-7 electronic services, which include Alinma Internet (www.alinma.com), Alinma Phone (8001208000), Alinma Mobile, and Alinma’s smartphone application.