Theme of the Year

In 2024, we continued our transformative journey, achieving remarkable progress and delivering sustainable growth that exemplifies the strength of our strategy. Guided by a clear vision and rooted in the principles of Shariah-compliance, we surpassed key milestones, solidifying our position as one of Saudi Arabia’s most forward-thinking financial services brand, offering distinct solutions that empower our stakeholders and communities with confidence and foresight. Our unwavering focus on innovation, customer centricity, and operational excellence has ensured that we deliver the fastest, most convenient, and cutting-edge financial solutions that anticipate customers’ needs and provide proactive insights, all while advancing the Kingdom’s ambitious Vision 2030 agenda.

We continued to raise the bar and surpass expectations, achieving outstanding results across all aspects of our operations. From record-breaking financial performance to groundbreaking innovations in digital banking and sustainability, we demonstrated resilience and agility in a rapidly evolving economic and regulatory landscape. These successes are a testament to the disciplined execution of our 2025 Strategy, which has enabled us to navigate challenges, capitalize on opportunities, and enhance our contribution to the Kingdom’s economic transformation.

Through strategic investments in technology, human capital, and sustainable practices, we are not just meeting the demands of today but building the foundation for long-term prosperity. Our journey in 2024 underscores the enduring relevance of our strategic priorities, as we continue to deliver meaningful progress, expand our impact, and create lasting value for our customers, shareholders and nation.